Leading the Fundraising Charge: The Role of the Nonprofit Executive (The AFP/Wiley Fund Development Series)

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Product Description

Practical guidance to deal with the challenges executives face when leading a philanthropically supported nonprofit organization

In today's donor-focused environment, the executive director has a greater responsibility to play an active, informed, and influential role in creating an environment that is conducive to optimal philanthropy. Leading the Fundraising Charge addresses the challenges and issues that executives face when leading a nonprofit organization that is dependent on philanthropic support..

• Offers nonprofit directors and executives the tools they need to help their organizations survive and thrive in any economic scenario
• Provides a perspective that is unique to the nonprofit executive's position
• Helps every executive director to evaluate and prioritize the best fund development strategies

At no other time in the history of organized philanthropy has fundraising been more critical, complex, and challenging. Thorough and focused, Leading the Fundraising Charge equips you with the guidance you need to lead your nonprofit effectively.

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Leading the Fundraising Charge: The Role of the Nonprofit Executive (The AFP/Wiley Fund Development Series) Review

As I was transitioning from a 20 year career in church mission and programming into a new one of fundraising, my first teacher was Karla Williams. So many of the principles that were in Fundraising 101 are evident in Leading the Fundraising Charge. Years after that course there is so much more in this book which reflects Karla's life commitment to the importance of learning from every situation in the field of development. If I had one book that I wanted to give to CEO's, Board Chairs and Development Committee's this would be it. Actually, there is so much in each chapter, I would select portions so they could be fully savored and digested. This is one book of remarkable wisdom and knowledge.

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