Net Work

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Product Description

Patti Anklam provides a guide for leaders and participants to work within and lead purposeful social networks in the world.” Awareness of � networks � and � networked organizations �� has reached the mainstream of the business publishing world, as evidenced in the increasing number of articles in such publications as the Harvard Business Review and the Sloan Management Review. Many graduate business school programs now teach social network analysis and network theory. Networks exist outside of corporations as well � everyone participates in multiple networks, including the informal family, community, work, and their purely social networks of friends. Formal networks include civic organizations like Rotary International, alumni groups, and business and professional groups. The latter have all evolved distinct governance models, norms for joining and participating, legacy databases, membership rolls, and very public identities. There is yet another class of network that is not yet well defined, and for which the norms and governance models are emerging--networks such as inter-company and intra-company learning and collaboration networks; independent consultants who share common interests and passions who want to remain independent but work collaboratively and consistently with like-minded others. They can be geographically local business networks; web-based virtual learning groups and communities; or global action networks destined to make the world a better place. The purpose of this book is to provide a taxonomy and guidebook to these ��emergent � networks, with a specific focus on helping leaders and participants to create and sustain successful networks. It will address the need for articulating a governance model and norms, selecting and using appropriate tools, and expectations for how the network will grow and change over time.

Net Work Review

I've just finished reading "Net Work: A Practical Guide to Creating and Sustaining Networks at Work and in the World" by Patti Anklam , who is a recognised practitioner in network analysis circles. The central theme is we work through informal and formal networks, which may be tangible or intangible, but all have value. Her primary assumption is that all networks can be mapped. These maps serve to describe the network and provide a diagnosis of the health of the mapped entity, albeit the map is a snapshot in time. Patti's premise is if the network can be mapped and described then the network can be managed and weaved - a premise I largely agree with, and which is an underlying assumption in my research .

"Net Work" has a five-star rating on the Amazon site and other book sites. Personally I would give it three and a half stars, as in some areas I think it a bit shallow. For example, it purports to be a practical guide but there are few examples of questions and even fewer how to examples. I also think the absence of a chapter on network measures and metrics is a major deficiency.

That said it is a useful adjunct to other books like Rob Cross's "The Hidden Power of Social Networks: Understanding How Work Really Gets Done in Organization", and Verna Allee's "The Future of Knowledge: Increasing Prosperity through Value Networks". Indeed one of the features of Patti's book is the linking of social and organisational network analysis techniques with value network analysis. This approach is similar to HolisTech 's Business Network Analysis methodology . She also manages to weave David Snowden's Cynefin framework into the book. All in all Patti has reconfirmed my belief that networks matter.

Regards, Graham

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